Helping CPG brands grow through strategic packaging & brand design

After 20 years crafting iconic packaging and branding with top-tier agencies and FMCG clients, Auros Design was born from a simpler idea: senior-only craft, no layers, and design grounded in how people shop. An agile partner delivering solutions that move fast and position brands to compete with the best on shelf.

Honored to be serving as an ADC 105th Annual Awards Juror

Heritage Portfolios & Innovation


High-Growth & Disruptive Systems


Private Label & Brand Architecture


Bakery, Snacks & Confections


Functional Health & Performance


Bold Flavor & Modern Cravings


The Archive


A 20-year sandbox of work across the retail landscape. Beyond these featured cases, I maintain a broad library of category specific snapshots and strategic systems:

Category Experience

  • Food & Beverage

  • Family & Home Care

  • Personal Care & OTC

  • Liquor & Spirits

Strategic Snapshots

  • Visual Identities & Logos

  • Moodboards & Brand Guidelines

  • Print Collateral

  • Retail Branding

Looking for something specific from the archive?